searching for real women

Dove has shaken up the advertising world by creating ads that focus on “real women”. They are now launching a contest for real women, their consumers, to create their own ads.

The winning ad will be shown at the Academy Awards in 2007. It will be interesting to see the “real woman” they select as the winner.

Leave a Reply

You must be logged in to post a comment.

  • lip newsletter

    Enter your email to subscribe to lip's free monthly e-newsletter. Each month we'll send you our latest news, opportunities, and exclusive features.

  • Ad Space



  • lip Online



  • AddThis Feed Button
  • AddThis Social Bookmark Button