While bingeing on Orange Is the New Black on Netflix I’ve fallen for the show and its “diverse” cast. I’ve relished seeing women of all ages, all sizes, all sexualities, women of colour and, of course, seeing trans advocate Laverne Cox killing it. I didn’t really think about what OINTB wasn’t doing well until I…
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Apparently the age-old adage of ‘sex sells’ is no longer quite right. Nowadays, gender sells, with feminism increasingly being used as a marketing tool. The merging of feminism and advertising has been called “femvertising”. Women as a consumer group are a $14 trillion market globally, and this number is expected to rise in the future….
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Before 50 Shades of Grey inspires you to go paddle shopping, I feel like I should butt in (see what I did there?). It’s actually kind of hard to tell whether spanking is: (a) the mark of a free woman who apologises to no one in search of her own pleasure, or (b) the patriarchy…
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