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Thursday 19 December 2013

in brief: gender neutral toy packaging for marks and spencer

Kezia Lubanszky
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By Spring 2014, all toys sold at Marks & Spencer will be completely gender neutral. The response comes after a series of complaints from customers claiming that the store markets items in accordance to stereotypes. The rebranding was made public when Marks & Spencer responded to a tweet from labour MP Stella Creasy. The company…
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