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Tuesday 10 June 2014

the new toy scientists: Lego releases new range of female minifigures

Karla Gamero Gomez
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Lego has just announced the creation of a set of female scientists ready to be sold in their Series 11 Lego Minifigures. The toys will feature female scientists and their lab tools will be devoid of the colour pink. The idea had been submitted by Stockholm geochemist Dr. Ellen Kooijman and won over many other…
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Thursday 19 December 2013

in brief: gender neutral toy packaging for marks and spencer

Kezia Lubanszky
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By Spring 2014, all toys sold at Marks & Spencer will be completely gender neutral. The response comes after a series of complaints from customers claiming that the store markets items in accordance to stereotypes. The rebranding was made public when Marks & Spencer responded to a tweet from labour MP Stella Creasy. The company…
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