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Thursday 8 December 2011

love out loud: you’re hot then you’re cold, you’re yes then you’re no, you’re in…termittently reinforcing

Dunja Kay

The laws of operant conditioning and its methods of shaping behaviour have been applied to numerous situations and purposes in our ever-changing world since the reward/punishment model was pioneered by Burrhus Frederic Skinner many moons ago. One such situation is the quest to find a romantic partner – a task that continues to be one…
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