A necessary evil

Despite how we feel about advertising in general (and I’m not just talking about the objectionable, sexist, exploitative ads that are so prevalent in the media), we have included some ads on this blog and on our website to help us raise much needed funds to keep bringing you lip magazine in print. A free online magazine would be much easier to publish and distribute, but after conducting a number of surveys we know you, the reader, would much prefer the glossy print version. So do we. But with high competition for grant funding, we have to look at other ways to raise money towards printing. Hence the ads.

The Google ads you see here do help raise money for lip, and while some of you may know how they work, we weren’t allowed to talk about them or ask you to click on the ads due to “click fraud”. We now have what is called Referral Ads, and we are allowed to ask you to click on the ads – it’s even encouraged by Google, because we get a commission if you sign up to any of the services advertised.

However, if you don’t feel comfortable clicking these ads, or if they’re not something you’re interested in, you can still support lip by buying back issues in the lip shop or donating via Paypal.

We thank you all for your readership, your contributions and your support, and we hope to continue to bring you lip, in print, for many more issues to come.