Creating a Meaningful Radio Experience
With lip radio just around the corner, I’d like to share this manifesto I found while surfing instead of working.
It’s interesting to note that audiences are turning away from commerical stations because of the shouting, the hype and the repetition – instead turning to community radio for intelligent discussion, diverse music, and interaction with their presenters. They are also embracing new technology – tuning into streamed broadcasts over the ‘Net – giving them more choice than ever.
So, when you get tired of the poorly-scripted radio ads, hearing the location of your nearest Black Thunder, and sick to death of that song you’ve heard for the sixth time today, you can always log on to your fave Internet-streamed station for some quality radio programming. On Sundays (from 21 August) from 4-6, I hope you choose lip radio on 90.7 SYN FM.